Lockheed Martin's TED-Style Speaking Training Case Study
Case study summary
The Goal
TRANSFORM LOCKHEED MARTIN'S EXCEPTIONAL STEM MINDS INTO COMPELLING TED-STYLE SPEAKERS WHO COULD INSPIRE COLLEAGUES AND STAKEHOLDERS THROUGH POWERFUL PRESENTATIONS ABOUT TRANSFORMATIONAL LEADERSHIP. MOVE FROM TECHNICAL EXPERTISE TO ENGAGING COMMUNICATION THAT UPLIFTS EMPLOYEES, EXCITES STAKEHOLDERS, AND CREATES LASTING ENTHUSIASM FOR FUTURE EVENTS.
KEY PLAYERS
LOCKHEED MARTIN'S SENIOR SCIENTISTS AND ENGINEERS—BRILLIANT PROFESSIONALS CAPABLE OF DESIGNING SPACE-SURVIVING EQUIPMENT BUT INTIMIDATED BY THE PROSPECT OF PRESENTING TO LARGE AUDIENCES. THESE EXCEPTIONAL TECHNICAL MINDS NEEDED TO EVOLVE FROM SUBJECT MATTER EXPERTS INTO CONFIDENT SPEAKERS WHO COULD DELIVER INSPIRING TED-LIKE TALKS TO PEERS, SUPERIORS, AND DISTINGUISHED GUESTS INCLUDING MILITARY LEADERSHIP.
CORE CHALLENGES
TECHNICAL BRILLIANCE WASN'T TRANSLATING INTO PRESENTATION EXCELLENCE. DESPITE BEING AT THE TOP OF THEIR RESPECTIVE STEM FIELDS, THESE ACCOMPLISHED PROFESSIONALS STRUGGLED TO COMMUNICATE IDEAS ENGAGINGLY TO LARGE GROUPS. WITHOUT ADVANCED PRESENTATION SKILLS, THEIR VALUABLE INSIGHTS ABOUT TRANSFORMATIONAL LEADERSHIP INITIATIVES WEREN'T ACHIEVING THE INSPIRATIONAL IMPACT NEEDED FOR A COMPANY-WIDE CONFERENCE.
NEUROSCIENCE
Did you know that speaking with passion causes neurons in your audience’s brains to mimic your enthusiasm? All our training is informed by proven studies that reveal how the mind works and the techniques you can use to communicate effectively.
ADULT LEARNING THEORY
No one learns through lectures. Insights must be applied for them to be remembered. Skills must be practiced for new habits to form. Our coaching and training is experiential and tailored to ensure maximum retention and skill building.
PERFORMING ARTS
An actor on a stage, with no microphone, can speak with such gravitas, power, and charisma that any audience will sit and listen, enraptured. We teach you how to communicate this way. So that your voice can command respect and be heard.
MOXIE INSTITUTE SERVICES
KEY COMPONENTS
OUR IMPACT ON Lex Gillette
Our customized TED-style speaking program successfully empowered Lockheed Martin's teams to:
OVERCOME PRESENTATION ANXIETY
GENERATE EXCEPTIONAL AUDIENCE ENTHUSIASM
ESTABLISH COMMUNICATION EXCELLENCE
SEE WHAT OUR CLIENTS SAY
"EXCEEDED MY EXPECTATIONS"
Lockheed Martin RMS
Anthony
“My experience with Moxie has, by far, exceeded my expectations! My Moxie coach was a joy to work with and was extremely critical in getting my presentation to the next level! Her passion and her confidence in me helped me prepare for and deliver a presentation to the highest levels of leadership in my organization- an incredibly daunting task. In addition, the on-site support leading up to (literally) minutes prior to the presentation helped me go from a hot mess to delivering a meaningful and confident talk. The advice on when to pause, when to articulate, when to speed up and slow down, and how to command stage presence was incredibly helpful in leaving a meaningful impact on the audience. I couldn’t have done this as successfully without the outstanding support from the Moxie team! I look forward to many more Moxie performances!”
"THESE SKILLS WILL LAST A LIFETIME"
Lockheed Martin Rotary and Mission Systems
Cheryl
“To keep things in baseball terms, Fia is the anchor in the lineup. Fia let the team load the bases and then hit the grand slam home run that brought us all around to score. Having Fia here with us to provide the boot camp, rehearsal sessions and coaching right up to being on stage was the perfect finishing touch, tying together all the virtual and independent work we had done.
Once the audience was released, many people approached me to comment on how much they enjoyed the talk. That continued the rest of the night through the social and dinner engagement. One person commented on how awfully boring the morning had been and that my talk was the shot of energy they all needed. Mission accomplished! After working with the Moxie team, I have a new appreciation for the effort and skill required to develop and deliver a message with true and meaningful impact to the audience. I entered this three-week evolution not even knowing what message of value I could possibly offer to the audience. I exited with something deeply profound to me that I was able to share with the audience in a way that resonated for them. Thank you to you and your team for this speaking journey. I have gained a whole new level of appreciation for what goes into preparing to speak in public. This has been a tremendous learning experience for me both in technique and in personal perspective. These skills will last a lifetime.”"AMAZING KNOWLEDGE"
Director, Business Development at Carlson Wagonlit Travel
Gayle Donaghue
“I just wanted to send a quick note to say THANKS SO MUCH for sharing all your amazing knowledge and talent with me (and the CWT team). I did learn a lot and look forward to using the MOXIE Method in all my presentations moving forward. And thank you for stopping the death by PowerPoint madness!”
"TRULY INCREDIBLE"
UST Global, Vice President
Niranjan Ram
“It is truly incredible how effective your insights are in helping me have an impactful presentation. Thank you for another great session!”
"I WILL SING YOUR PRAISES"
VP of Global Medical Affairs, Accufocus
Yari Mitchell
“Team Moxie, I will sing your praises to any and all who will listen. I recently received an award for Industry Rising Star and I am certain your help with my presentation skills and actual slides helped burst me onto the scene. So THANK YOU! I felt like I was like the Academy Awards. So awesome!”
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